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Streaming churn is rising as Amazon Prime and HBO Now lose subscribers while Netflix grows. See what's driving SVOD cancellations and how to save now.
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A Juniper Research survey found that some of the biggest names in streaming — including Amazon Prime and HBO Now — are shedding subscribers fast.
A new survey from Juniper Research has found that some of the biggest names in Subscription Video on Demand (SVOD) are dropping customers at a surprising rate.
Churn is the number of subscribers who drop a subscription in a given time period.
Juniper found that Amazon Prime experienced a -2.9 percent churn rate in such key markets as the U.S.
Part of the problem seems to be the proliferation of subscriptions , with the average person worldwide having three active subscriptions at any given time.
For those who've been predicting the demise of broadcast television, the Juniper survey indicated otherwise.
In addition, the research firm pointed to the lingering value of broadcast.
Billshark can help you find hidden ways to save on your subscription services and traditional broadcast, as well as all your other bills.
According to the Juniper Research survey, Amazon Prime experienced a -2.9 percent churn rate in key markets like the U.S.
Juniper found that non-contract viewers tend to cancel when they don't receive enough content, or get content they judge as subpar.
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What is subscriber churn for streaming services?.
Which streaming providers are losing subscribers, according to Juniper Research?.
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Does the Juniper survey predict the end of broadcast TV?.
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